The debate between Android and iOS users over messaging has been going on for years, and the current green vs. blue bubble controversy reached new heights. Rich Communication Services (RCS) is a standard that Google promoted through an advertising effort, however it appears that Apple CEO Tim Cook will not allow this to happen anytime soon.
Cook attended the 2022 Code Conference with with Kara Swisher, Laurene Powell Jobs, and Jony Ive. I don’t hear our users demanding that we put a lot of resources into it (RCS) at this moment, Cook said in response to a question about how Apple founder Steve Jobs would feel about the RCS standard being included into iMessage. He said, “I would love to convert you to an iPhone”.
LiQuan Hunt of Vox Media followed up with a question and explained how the limitations of the SMS standard, which Apple phones still employ, prevent him from sending his mother’s Android phone high-quality photographs and videos from his iPhone. Buy your mum an iPhone, Tim Cook simply said. This remark suggests that Apple has no immediate intentions to implement RCS and that the communications issues between iOS and Android users will continue.