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Nothing reveals Snapdragon 778G+ chipset for the phone (1)

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In order to build anticipation for the July 12 launch event, Nothing founder and CEO Carl Pei is continuing his teaser marketing for the impending Nothing phone (1). He affirmed today that the Qualcomm Snapdragon 778G+ premium mid-range SoC powers the gadget.

Although this comes as no real surprise given that a prototype of the Nothing phone (1) sporting that specific processor was spotted on Geekbench a few days ago, it’s still wonderful to receive the official affirmation. Clearly, high-end CPUs are now considerably more expensive than they were when Pei and the other co-founders of OnePlus launched the company many years ago. The OnePlus One was able to launch for $100 less than the Nothing phone is reported to have while still using the greatest SoC of its time. inflation hashtag.

Nothing specifically states that the Snapdragon 778G+ is “custom tuned” for the phone (1), but nothing further clarifies what that entails. Don’t take this trope too seriously because OnePlus has also used it in the past. It’s intriguing that reverse wireless charging and compatibility for wireless charging are what the “+” in “Snapdragon 778G+” evidently refers to.

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Nothing indicates that Qualcomm added those functionalities to the SoC specifically for the phone (1), which is difficult to accept but not impossible as no other smartphones running the Snapdragon 778G or 778G+ have such functionality to date.

For example, Carl Pei stated that “more powerful chips have diminishing returns” and that “phones have reached a threshold of excellent enough performance for general applications” while explaining why his company decided to use a mid-range chipset for its initial phone. Okay, but we’re confident that he would have gone with a Snapdragon 8 Gen 1 if it had still allowed the Nothing phone (1) to be purchased for the same amount. Unfortunately, it doesn’t, therefore Pei chose the inferior option to keep the cost down (er). The remainder is marketing.

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